Charlotte Tilbury's 'magic away concealer' TV AD!
Featuring our new face Saida..
The Charlotte Tilbury concealer everyone's been raving about is finally available and most importantly it's featuring our very own new face beauty SAIDA.
Following on from her multi-award winning Magic Foundation, Charlotte Tilbury’s long-wearing, water resistant Magic Away Liquid Concealer will astonish you with its re-texturing powers as well as its concealing capabilities. Described by Charlotte as ‘the biggest feat of her life’, this magic make up wand is about to become your ride-or-die concealer :)
Enriched with glycine, Persian silk tree bark extract (which stretches across imperfections and smooths over to form a ‘second skin’ finish and wild indigo extract (which reduces redness and enhances the skins luminosity) this truly is make up magic. Not only does it cover dark circles, spots, blemishes and any other imperfections you’d care to mention, it also plumps skin, leaving it firm, smooth and ‘lifted’ as well as beautifully even. Perfect around your eyes in particular, this miracle product leaves upper lids looking ‘lifted’ and can minimise the appearance of crow’s feet and fine lines.
I know I know, sounds AMAZING right....?1?
Charlotte apparently spent five years formulating the perfect consistency and pigment level inside Magic Away, certainly a lot goes into choosing 16 shades to suit all skin tones.
And it was also her first ever time featuring in her own TV commercial.
Below is a before and after image of the beautiful Saida wearing the magic concealer...
Charlotte also has her very own website which features Makeup Tutorials: Ideas, Tips and Videos which are so handy if you need some help with applying your makeup or even if you just need some little ideas to switch up your daily makeup regime.
If you think this sounds like something you need then head over to Charlotte's website here where you can purchase all Charlotte's products including the 'Magic Concealer and Foundation'.
Watch the full Charlotte Tilbury TV ad below!
Saida is 21 years old from London and her nationality is Somalian.
She has only been part of the IMM family since July this year and she’s already doing big things.
The Charlotte Tilbury shoot was not only her first ever job with IMM but her first EVER job within the modelling and TV industry….. HOW AMAZING IS THAT!!!!!!
Girl, you’re doing amazing and we are very proud of you here at IMM and we can't wait to see what other big things are coming your way.
If you haven't just yet had enough of the lovely Saida, then head over to her profile on the IMM website [here].
The IMM Team x